World Cup Journey

Nike USWNT

U.S. Women’t National Team World Cup Journey

I was trusted partner of Nike Soccer, telling the story of the Women’s National Team journey into and through the 2015 World Cup. I was privileged to be a part of the USWNT journey from Game #1 of the qualifiers all the way to the final Game of the World Cup. I worked closely with Nike’s digital team in establishing the creative direction for all content  for  the Nike Soccer App,  Social Media Channels and websites, establishing iconic images throughout the journey, defining the teams attitude upon entering the world cup.

SCOPE
  • Creative Direction
  • Design
  • Photo Direction
  • Graphic design